MarketingNow™ is an online assessment-driven and student-centered tutorial that provides students with a personalized learning plan. Based on a diagnostic pre-test, a customized learning path is generated for individual students that target their study needs and help them to visualize, organize, practice, and master the material in the text. Each product contains rich media resources such as animated figures and tables, e-lectures, video clips and more.  

CHOOSE YOUR BOOK

     
Contemporary Marketing 12e,
by Boone & Kurtz
  Contemporary Marketing 2006,
by Boone & Kurtz
  Marketing 8e,
By Lamb, Hair, McDaniel

  Essentials of Marketing 5e,
By Lamb, Hair, McDaniel